Beca Alexander, "The Fairy Blogmother": Enhance Your Blog and Book Brand Collaborations

New York, NY, May 02, 2013 –(– Beca Alexander, aka ‘the Fairy Blogmother’, Editor-in-Chief of the new Fashion Indie and Chief Influence Officer of Socialyte continues to reinvent the blogosphere. Alexander has been recognized as one of the most successful content curators in the game with placements in: The New York Times, Forbes, Vanity Fair and Women’s Wear Daily, among others.

Fashion Indie, is one of the most read fashion blogs in the world with over 555K uniques, 2.2M page views, 330K+ social followers. Alexander left her position at luxury conglomerate Richemont in 2011 after deciding to reacquire the site she created in 2006, Fashion Indie. Since she reacquired Fashion Indie she has relaunched the popular destination as an editorial blogging community dedicated to noteworthy fashion, beauty and luxury lifestyle influencers including designer Patrick Robinson, DJ Becka Diamond, Vogue photographer Benjamin Kanarek, celebrity hair stylist Nick Arrojo, and bloggers such as Annabelle Fleur of Viva Luxury, Kristina Bazan of Kayture, and Danielle Bernstein of We Wore What; all talents hand-picked by Alexander through Socialyte.

Socialyte impacts over 54.5M patrons per month, through a syndicated network that produces over 100M monthly page views: representing models, stylists, photographers and storytellers with influence. Socialyte is the fashion talent agency of the future.

Alexander has worked with top media and brands such as Vanity Fair, Marie Claire, Details, Louis Vuitton, Rebecca Minkoff, Coach, Saks, and Nordstrom.

If you want to understand where new media is headed in the world’s top industries, ask Beca Alexander; she is available for interviews, speaking engagements and editorial assignments. Please contact

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