The Consumer Technology Association (CTA)™ today announced that the Eureka Park Marketplace will expand by more than 16 percent at CES® 2017 to accommodate a growing application pool of highly qualified candidates. Driven by market demand, the curated exhibit area will house 600 innovative startups looking to build brand awareness and forge cross-market partnerships. CES 2017, the global stage for innovation, will run January 5-8, 2017 in Las Vegas, NV.
A platform for innovators of all sizes, CES draws some the most brilliant minds representing a wide array of industries. CES 2016 featured the latest innovation from 500 startups representing 29 countries, with more than half coming from outside the U.S., including newcomers to CES: Austria, Czech Republic, Greece, Netherlands, New Zealand, Russia, Taiwan, Turkey and UAE.
“Startups represent the heart and soul of innovation, working from the ground up – many times under less than ideal conditions – to make their dreams a reality and launch a product, service or app that might change our world,” said Gary Shapiro, president and CEO, Consumer Technology Association. “CES is about making business dreams comes true and showcasing the most promising new innovations. Since 2012 CES startups have been funded at more than $1 billion, underscoring our value proposition. Eureka Park is one of the most unique and dynamic areas of the show floor with everything from wearables and sports tech to smart home tech and virtual reality.”
Eureka Park exhibitors have the opportunity to network and conduct business with more than 165,000 attendees expected at CES 2017 with more than 6,500 members of the media on hand to cover the next generation of tech. In addition to startups, the show will feature more than 3,800 exhibitors spanning more than 2.4 million net square feet of exhibit space.
“CES was a great place to gather market/customer feedback as well as to meet potential buyers and distributors,” said Angela Pan, founder and CEO of Ashley Chloe Inc, a featured startup in Eureka Park at CES 2016. “We also appreciated that CES offered us an opportunity to see the latest trends in the marketplace.”
Due to the popularity and growth of Eureka Park, CES has introduced a formal application process to award only the most qualified, innovative startups show floor space for 2017.
“It was impressive – many people, many interesting contacts,” said Lionel Heymans, CEO, 42tea, a French startup who came to CES through Business France. “People told me [Eureka Park was] an inescapable exhibition and now that I have participated, I recommend it to all startups. It is a real accelerator for business. We made contacts which are going to allow us to become established in the United States.”
CES is where business gets done. Spanning three locations – Tech East, Tech West and Tech South – CES provides a central location for exhibitors, attendees and media to network, conduct business and witness exclusive product launches and demos.
“We got a lot of attention from potential partners and investors and are now developing the next version of the Tennibot,” said Haitham Eletrabi, founder and CEO, Tennibot. “Things are moving in the right direction.” Tennibot will return to Eureka Park for more startup success at CES 2017.
Registration opens September 6. Visit CES.tech for more information. Interested in exhibiting? Contact a sales team representative.