In states that have approved cannabis for medical and/or adult use, like New York, local radio and tv stations are unable to accept advertisements from legally authorized cannabis distributors because stations operate pursuant to an FCC license. However, competitors to local radio and tv stations, such as cable, satellite, Internet, print, magazine, billboards and social media platforms are free to accept and transmit these advertisements.
David Donovan, President of the NY State Broadcasters Association stated:
“We are grateful to House Appropriations Committee Chairwoman Rosa DeLauro, Subcommittee Chairman Mike Quigley and members of the Committee for recognizing the unfairness of the present situation with respect to cannabis advertising. The provision in this House appropriations bill is a major step forward for leveling the playing field for local broadcasters. We believe the law of the state in which a station is licensed should determine whether a station can accept cannabis advertising if they so choose. We look forward to working with members of Congress and the Administration to help restore parity between local broadcasters and other media outlets.”