Shawnae Corbett-Rice has been promoted to Senior Vice President of Marketing for Warner Records. Since joining the label in 2018, she has worked closely with breakthrough artists such as Saweetie, Chika, Wale, NLE Choppa, Baby Tate, Andra Day, and more. In her new post, Corbett-Rice will continue to oversee innovative marketing campaigns focusing on artist development. Based at Warner’s Downtown Los Angeles headquarters, she reports to recently appointed EVP of Marketing & Artist Development Dionnee Harper.
Harper noted, “Before I joined Warner, I admired from afar the super-creative work Shawnae was doing on breakout artists like Saweetie, Chika, and NLE Choppa and developing acts like Baby Tate, Zzz, and Kenzo B, while championing the emerging Nigerian music scene with Pheelz and Omah Lay. She’s hugely passionate about her artists and the label, combined with deep industry experience, wide-ranging knowledge, and out-of-the-box thinking. I’m very happy that she’s part of our dynamic new marketing structure and congratulate her on this much-deserved promotion.”
Corbett-Rice said, “I’ve always strived to build sustainable visibility for our artists. So whatever stage they are in their careers, and wherever they are in a release cycle, they’re always front of mind in the fan community. It’s great to have Dionnee on board, and I’m really looking forward to creating more innovative and adventurous campaigns on behalf of our amazing artists and their music. I want to thank Tom (Corson), Aaron (Bay-Schuck), Chris (Atlas), and Dionnee for this incredible new opportunity.”
In 2020, Billboard named Corbett-Rice to its prestigious 40 Under 40 list. She began her music business career at Def Jam South/Disturbing tha Peace Records. She joined Universal Music Group in 2006, moving up the marketing ranks to become Senior Director of Marketing. While at UMG, she worked closely with artists such as Ludacris, Rick Ross, Fabolous, Jadakiss, and others. Corbett-Rice holds a BA in Communications from Clark Atlanta University.